Peggy Gou is jumping into the fashion game with her very own line

[News]

Music and fashion have always had that inexplicable crossover, and lately the electronic music scene has seen that many fashion crossovers, from drum machine inspired shoes to designer released music they’re world that seem made for each other.

Peggy Gou is the latest to jump aboard the electronic music meets fashion train, announcing that she’ll launch her fashion line Kirin next year in collaboration with New Guard Group, a high end fashion production house.

As is usually the case with Gou’s work, everything is mixed heavily with her Korean culture, Kirin being derivative of the word for giraffe, her favourite animal. She’s also let on that she will be starting her own music label Gudu a cheeky abbreviation for ‘Peggy Gou Does’.

You can read more about her plans in her feature for i-D here but until then, listen to some fresh Gou tuna and get excited for when she comes down to Australia for Field Day and Beyond The Valley!

[Via: Mixmag]

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